Strategic Leadership in Dynamic Markets: A Review of Key Models and Trends

Abstract

Strategic leadership has emerged as a foundational discipline for organizations navigating unpredictable, complex, and highly competitive market environments. Dynamic markets characterized by rapid technological disruptions, shifting customer preferences, globalization, and socioeconomic uncertainties require leaders who can integrate foresight, agility, and adaptive decision-making into organizational strategy. This review synthesizes key theoretical models of strategic leadership, explores how these models apply to contemporary dynamic contexts, and analyzes emerging trends that redefine leadership practices. The review also examines applications of strategic leadership across sectors, highlights limitations and challenges inherent in both theory and practice, and proposes directions for future research. Through an integrative narrative anchored in scholarly and applied insights, this article contributes to a deeper understanding of how strategic leadership shapes organizational resilience and competitive advantage in dynamic markets.